Godaddy创始人Bob Parsons：成就亿万富翁的10条规则
作者：Robert Frank
近日有消息称，私募基金KKR& Co. （Kohlberg Kravis Roberts）和银湖合伙人（ Silver Lake Partners）与GoDaddy接近达成收购，收购价达20亿美元。而GoDaddy的创始人Bob Parsons瞬间成了亿万富翁的秘诀是什么呢？《The Wall Street Journal》为此发表了一篇文章《A New Billionaire’s 10 Rules for Success》，揭秘了成就亿万富翁的10条规则。现把全文进行了编译，全文如下：
今天，Bob Parsons有一个新的标签：亿万富翁。
Bob Parsons
私募基金KKR& Co. （Kohlberg Kravis Roberts）和银湖合伙人（ Silver Lake Partners）可能以20亿美金购买他的公司收购他的美国域名服务商GoDaddy，这将使他成为最近的网络公司亿万富翁。他所拥有的这家公司价值多少并不清楚。因为它是一个持股公司，并没有做太多的资金集资，它的估值可能仅有出售价格（20亿美金）一半以上。
Bob是如何做到的？这里有10条最受欢迎的、帮助他变身亿万富翁的“Bob的规则”。
1.远离你舒服的领域
“相信当我们处在我们舒服在领域时，就不会有重大意义的事情发生。我听有人说，‘但我更喜欢有安全感。’对此，我的回答很简单：‘安全只适合死人’”
2.永不放弃
“并不是所有事在首次尝试时都会有所成效的。你正在做的事没有成效，并不意味着它不会成功。这仅仅意味着你工作的方式可能不正确。如果这件事很容易做，任何人都可以做，那你来做也就没有成功的机会了。”
3.当你准备停止时，你比你想象的更近了一步
“有一句古语说，我喜欢并相信它一定是真实的。换句话也就是说：‘当你就要成功时，让你放弃的诱惑是最大的。’”
4.永远向前迈进
“不要放弃投资，不要放弃提高，不要放弃做新的事情。在你放弃提高的时刻，就是它开始走向死亡的时刻。让它成为你的目标，并尽力让它每天都有新的成效。记住“Kaizen”的日本定义：每天一点提高最终就会成就伟大的成功”
5.迅速做出决定
“记住General George S. Patton曾说过的话：‘今日大力执行一个好的计划远比明日执行一个完美的计划要好的多’”
6.衡量有重大意义的所有事情
“我断言这句话是非常正确的。经过衡量和观察，才能有提高”
7.任何事如果不管理，都会恶化。
“如果你想发现你还不知道的问题，你应该花一段时间，仔细审视一下你好长一段时间不曾关注的区域。我敢保证你的问题将出现在这里。”
8.永远不要期望生活是公平的
“生活是不公平的。你需要为自己带来好运。”
9.不要让自己太过严肃
“放松点。通常，我们所完成事情中至少有一半是靠运气。我们任何人都不可能控制我们认为的就一定会成功。”
10.总有微笑的理由
“去发现它。毕竟，仅仅现在还活着，你就足够幸运了。生命是短暂的，我很同意我弟弟说的话。他时常提醒我：‘我们不会在这里停留太长时间，我们在这里是为了过得开心。’”
关于Bob Parsons
Bob Parsons，现任GoDaddy CEO。帕森斯先是自学编程，于1984年在地下室建立了Parsons技术公司。10年后，他以6400万美元出售Parsons给Intuit公司。他曾在美国海军陆战队服过役，参与过越南战争，因此学到了一些成功秘诀：快速决策，别让自己太过严肃。
GoDaddy成立于1997年，主要向用户提供域名注册、网站空间租赁等服务，每月收费最低5美元，在最近的美国橄榄球超级杯大赛上，它进行广告宣传提升形象。通过营销，GoDaddy可以与小型、中型企业接触。
原文链接：A New Billionaire’s 10 Rules for Success
A New Billionaire’s 10 Rules for Success
By Robert Frank
Bob Parsons (below) may be best known as the man standing next to the “GoDaddy Girls,” the busty spokesmodels for his online registration company, GoDaddy.Com.
Today, he has a new catchphrase: billionaire
The possible purchase of his company by private-equity firms Kohlberg Kravis Roberts and SilverLake Partners for more than $2 billion would make him the latest dot-com billionaire. It is unclear how much of the company he owns. Since it is closely held and hasn’t done much fund-raising, it is likely more than half.
How did Bob do it? Here are my 10 favorite “Bob’s Rules” that helped him become a billionaire (You can see the full list of 16 here).
1 – Get and stay out of your comfort zone.
“Believe that not much happens of any significance when we’re in our comfort zone. I hear people say, ‘But I’m concerned about security.’ My response to that is simple: ‘Security is for cadavers.’ ”
2.Never give up.
“Almost nothing works the first time it’s attempted. Just because what you’re doing does not seem to be working, doesn’t mean it won’t work. It just means that it might not work the way you’re doing it. If it was easy, everyone would be doing it, and you wouldn’t have an opportunity.”
3. When you’re ready to quit, you’re closer than you think.
“There’s an old Chinese saying that I just love, and I believe it is so true. It goes like this: ‘The temptation to quit will be greatest just before you are about to succeed.’ ”
4 – Always be moving forward.
“Never stop investing. Never stop improving. Never stop doing something new. The moment you stop improving your organization, it starts to die. Make it your goal to be better each and every day, in some small way. Remember the Japanese concept of Kaizen. Small daily improvements eventually result in huge advantages.”
5. Be quick to decide.
“Remember what General George S. Patton said: ‘A good plan violently executed today is far and away better than a perfect plan tomorrow.’ ”
6. Measure everything of significance.
“I swear this is true. Anything that is measured and watched, improves.”
7.Anything that is not managed will deteriorate.
“If you want to uncover problems you don’t know about, take a few moments and look closely at the areas you haven’t examined for a while. I guarantee you problems will be there.”
8 – Never expect life to be fair.
“Life isn’t fair. You make your own breaks. You’ll be doing good if the only meaning fair has to you, is something that you pay when you get on a bus (i.e., fare).”
9 – Don’t take yourself too seriously.
“Lighten up. Often, at least half of what we accomplish is due to luck. None of us are in control as much as we like to think we are.”
10.There’s always a reason to smile.
“Find it. After all, you’re really lucky just to be alive. Life is short. More and more, I agree with my little brother. He always reminds me: ‘We’re not here for a long time, we’re here for a good time!’ ”
Are there any other tips you would add for how Bob’s became a billionaire? (No. 11, “Sex sells?”)